As all the
previous years, as an overview, we would like to share with all of you exactly
how we have done in 2013.
Having
successfully completed our 8th year we believe that we've reached a certain
degree of maturity to state that:
The products that are ideated and/or
developed by TANDEM are positively valued by the users along with being
profitable for our clients.
Our financial strength allows us to take on
new challenges inside and outside our borders.
2013 has, of
course, been another very interesting year where the current situation has
permitted, rather than obligated, us to evolve and further activate our
projectivity.
Having
capabilities that allow us to work for so many and different sectors grant us
competitive advantages such as knowledge of market evolution and great
strategic forecasting allowing us to take advantage of the different
opportunities as they arise.
Some of the news
during 2013 was:
- January – 2 new awards for the Roller, product ideated, designed and developed with NIKIDOM. Awarded by ISPA (International Stationery Press Association) and by A' Design Award.
- February – We launched our course "Innovating with value" for the Town Hall of Valencia.
- March – The Omicrom VISION, product that we designed with RGB, chosen as symbol of the technology Made in Spain at EXPOMED.
- April – Launched our education in Mindfulness.
- May – Honourable Mention at the Red dot Design Award 2013 for the Pool MAC by ASTRALPOOL. We participated at Bizbarcelona to explain our process model for innovation.
- June – Pool MAC by ASTRALPOOL is launched, a disruptive innovation project where we could add knowledge. We collaborate with the Master Programme International Management of Technology Innovation at La Salle in Barcelona.
- July – Ministry of Traffic tests the IPC in Burgos (Intelligent Pedestrian Crossing) in which TANDEM has collaborated the past three years.
- August – Time to gather strength.
- September – We sped up our international plans.
- October – We consolidated our bet on Co-Creation and launched "Connecting Knowledge".
- November – The month where several toy projects take to the market: Educa Borras, EurekaKids, Esemebe.
- December – INDRA, another IBEX35 company confides in TANDEM.
Furthermore,
In all these
years, although especially true for 2013, we've been able to adapt swiftly to
any context without losing the identity of our company. We've continued
alongside our clients and their adversities and we've captured new and
important clients transmitting "more is less". When companies are
short on money to invest, they need assurances and that is what we have
transmitted and proved with "more investment is less risk".
We've learned
more about how to communicate and transmit our competitive advantage
"Comply with what we promise; we add value for end-users and we increase
our clients' competitiveness".
Without a doubt, the best thing about 2013 for TANDEM,
has been putting all our available resources into not just looking towards
Europe but being present and participating in Europe
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